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MARKET PRICING

Pricing Intelligence

Actual transaction pricing — wholesale and retail colocation — sourced from closed deals and primary research

Colocation Pricing by Market — $/kW/month
Wholesale (>1MW) vs. Retail Colo — 3-5 year contract benchmarks from closed deals
Wholesale (>1MW, 5-yr)
Retail Colo (3-yr)
14 records
MARKET
TIER
TERM
$/KW/MO
TREND
NOTES
Northern Virginia
Wholesale (>1MW)
5-yr
$128
+4%
Hyperscale contracts at $110-118; retail premium pricing holding
Northern Virginia
Retail Colo
3-yr
$158
+7%
Equinix and CoreSite pushing rates given constrained supply
Phoenix
Wholesale (>1MW)
5-yr
$108
+12%
Rapid rise driven by hyperscale demand; was $88 in 2022
Phoenix
Retail Colo
3-yr
$128
+9%
CyrusOne and Aligned expanding but demand outpacing
Dallas / Fort Worth
Wholesale (>1MW)
5-yr
$96
+8%
ERCOT power volatility adding risk premium to contracts
Dallas / Fort Worth
Retail Colo
3-yr
$118
+5%
QTS and CyrusOne stable; competitive pressure from Switch
Chicago
Wholesale (>1MW)
5-yr
$112
+3%
Limited new supply; older stock being upgraded
Chicago
Retail Colo
3-yr
$136
+2%
Equinix CH series dominant; pricing stable
Atlanta
Wholesale (>1MW)
5-yr
$98
+14%
Fastest rising market; constrained power driving premium
Atlanta
Retail Colo
3-yr
$124
+11%
QTS, DLR expanding; lease-up faster than new supply
Columbus
Wholesale (>1MW)
5-yr
$82
+22%
Emerging market; significant discount to primary markets
Columbus
Retail Colo
3-yr
$98
+18%
Smallest secondary market premium in portfolio; upside likely
Kansas City
Wholesale (>1MW)
5-yr
$74
+26%
Significant discount; early mover advantage window closing
Kansas City
Retail Colo
3-yr
$92
+21%
Switch recent entry validating market; pricing rising fast
Fastest Rising Market
Kansas City
+26% wholesale YTD — early mover window closing fast
Highest Retail Premium
Silicon Valley
$168/kW retail vs. $108 Dallas — 56% premium for CA presence
Best Value Entry Point
Columbus / KC
$74-82/kW wholesale with available power and rising demand